They're Here to Make Your Brand Great... Or Else
Join the Brand Brothers - Bill Schley and Lorenzo Gomez - best-selling authors and Jedi brandmasters as they reveal the amazing branding secrets of the real Mad Men. They're here to fight the dumb nonsense of today's fake branders, so you can set yourself apart like the great brands do!
The Legend of the Brand Brothers
There is the story in the Bible of Moses coming down from the mountaintop with the Ten Commandments. But recently, scientists discovered an Eleventh Commandment, which Moses would’ve had if he hadn’t stepped on a beer can and dropped the stone tablets, chipping off #11. The commandment was: Thou Shalt Not Do Fake Branding! Mainly because fake branding breaks the other commandments like lying, stealing your clients’ money, and killing (your difference).
Fast forward 4,000 years.
Lorenzo Gomez III, author of The Cilantro Diaries: Business lessons from the most unlikely places, was ice climbing in Tibet when, peering into a crevasse, he spied what looked like a perfectly preserved ancient human, frozen upside down in a glacier! Lorenzo chipped the ice away with his phone’s ice-chipping app. First, the actual shoes, a pair of brown wingtips, appeared. Then, a nice suit, a club tie, a glass of scotch and a cigarette appeared in the human hand, still lit! This was no ordinary find. It was a New York ad guy who was lost while shooting a Pizza Hut commercial with the Dali Llama.
That guy...was Bill Schley. Lorenzo revived him in seconds by trying to take away the Scotch. In that instant, a brotherhood was formed. A brotherhood to fight the evil forces of fake branding—to reveal the secrets of the real Brand Titans--so instead of fake branding you can have great branding!
Thus, they returned to the branding capital of the world, San Antonio, to start the greatest of podcasts.
The Brand Brothers make every listener one simple promise: They guarantee you will know more after listening to six shows than ad execs in New York making $650,000 per year. And it’s cumulative, so if you listen to three shows, you’ll know as much as an exec making $350k. Four shows, $450k and so on. After six shows you’ll get your own slot on Sirius XM Radio.
So, what are you waiting for? Maybe for this Introduction to end? Okay!
Welcome to The Brand Brothers.
The Brand Brothers show is what happens when a former New York advertising writer who started out working for the real, original Mad Men, meets a young, rising star business leader and social philosopher and both think the other guy is funny. Bill Schley and Lorenzo Gomez III are also authors of highly acclaimed books and after years of speaking and consulting—wanted to bless mankind with the opportunity to hear every word they ever said.
Especially about Branding.
That’s because these two crusaders are on a mission to fight the spreading peril of fake-branding in order to save entrepreneurs, good businesses, honest candidates and people everywhere from wasting precious time, money and reputation on empty trends and shallow nonsense. Fake branding is what gives you all those TV commercials where no one can tell what the product is or what it does. But the tagline still says:
Brother Bill and Brother Lorenzo will show you how easy it is to follow the simple, amazing, time-tested principles invented by the great Brand Titans who created the most beloved brands in history. They’ll show why you don’t need a big company budget—in fact, you actually have a greater advantage when you don’t have one! And you’ll see that no matter how much technology changes every day, these secrets only become more critical for anyone who wants to set themselves apart and have a big impact in an over-communicated world.
That’s why only The Brand Brothers can make you this exclusive guarantee: Become 100% smarter about branding after just one show or get double your money back!